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Welcome.
The work on this site is a collective range of projects during my tenure as the co-founder of Windowseat- a branded content marketing agency and entertainment studio.
RESULTS ORIENTED
I have spent my career delivering marketing solutions and business results. To learn more about these results click here.
From 2003-2016 I was the co-founder and partner of Windowseat – a digital marketing agency. Upon my exit, I joined HealthAware from 2016-2018 as their VP of Marketing. Currently I am the CFO of Choice Solutions Services – an insurance claims risk management firm. I am results oriented business leader with keen understanding of sales and marketing, finance, brand building, marketing technology and its deployment, along with social media. I have worked with some of the world’s most admirable category leading brands.
STRATEGIC MARKETING EXECUTIVE
I have led teams on global brand assignments for Vans, Mattel, Quiznos, Bud Light, Camelbak, and Billabong among others. The work I have collaborated on includes content marketing, brand campaigns, video content, live events, social media marketing, product research/development, packaging, outdoor, radio, PR, traditional media, point of sale, CRM marketing, consumer sweepstakes, national promotions, B2B and B2C.
I have a very diverse and unique background that creates a tremendous value proposition with the ability to tap both qualitative and quantitative thinking. I am well versed in finance, marketing, business strategy, operations, experiential events, social media, new product development, partnerships, B2B, PR, and executing a wide variety of marketing programs and tactics that deliver sales and ROI. I am known to be a connector comfortable working with C level executives, managing a diverse workforce, while connecting with freshly minted college grads. My experience ranges across industries that bring a diverse perspective to marketing engagements across a variety of industries including: apparel, footwear, healthcare, technology, banking and insurance, government, CPGs, toys, cable, telecommunications, automotive, technology, outdoor, action sports, fast causal dining, fitness, and hospitality.
TEAM LEADER & MOTIVATOR
I enjoy rolling up my sleeves and am passionate about collaborating with talented people to solve problems. I am a team player with an MBA credentials from the University of Colorado. I have a track record of driving strategic growth while constantly learning and striving for excellence. I am humbled with the experiences and relationships I have made over the years and am very grateful to have formed many bonds with my clients, colleagues, and partners.
CONTACT ME
If you gotten this far and like what you read click here to contact me.
The Work
Brands have similarities, but no two are alike.
I have had the pleasure of working with some amazing client partners to strategically develop their marketing message for the most engaging platforms to make the strongest emotional connection.
Take a look at the body of work I have strategically lead for my clients. Below you will find Vans, Hot Wheels x Lucas Film LTD collaboration, and a Quiznos parody in partnership with 20th Century Fox.
The creative marketing work I have been involved with has received millions of likes, shares, comments, conversations, conversions, sales, earned media, and awards.
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“Our partner Windowseat, gets sound bites and footage that really give the viewer a unique perspective into our events.”
-Steve Van Doren, Founder – Vans -
“Windowseat has their finger on the pulse of what’s going to get us in the conversation.”
-Chris Ruszkowski, VP Marketing & Advertising – Quiznos -
“The kind of passion and energy Windowseat brings to the job is something you rarely encounter.”
-Eduardo Valdes, Marketing Director – Mattel -
“We appreciate WINDOWSEAT’S balance. They are experts at what they do and professional, and they really understand how to be culturally connected.”
-Doug Palladini, Global President – Vans -
“Windowseat makes our department look like rock stars! With over 100 video productions under our belts, I am confident that any job they work on will be high quality and stress free.”
-Amy O’Connell, Creative Services Manager – Camelbak -
“We’re trying to reach a whole different audience through new content and across social media, and Windowseat has really understood what we’re doing with that target audience and what they want to see.”
-Rebecca Cottrell, Sr. Global Marketing Manager – Hot Wheels